One of India's earliest large-scale internet streaming platforms for the IPL, delivering an immersive, data-rich, and interactive viewing experience across Seasons 2 and 4.
As digital media consumption rapidly evolved, there was a need to move beyond conventional television broadcasts and basic online video streaming. The challenge was to build a scalable internet-based platform capable of streaming live IPL matches while delivering real-time match intelligence, fan engagement features, and advertising capabilities. The objective was to create an interactive sports experience that kept viewers engaged throughout the match while unlocking new digital monetization opportunities.
Our Approach
We built one of India's early large-scale internet streaming platforms for live cricket, delivering IPL Season 2 and Season 4 with an experience that went beyond watching the match. Fans could stream live action while simultaneously accessing real-time scores, player statistics, team information, live chat, media galleries, and Picture-in-Picture viewing. The platform brought together rich content, fan interaction, and advertising opportunities to create a more engaging digital sports experience.
Key Highlights
IPL Season 2 & Season 4 live streaming.
One of India's early large-scale live cricket streaming initiatives.
Picture-in-Picture (PiP) for uninterrupted multitasking.
Real-time scores, player stats, and team information.
Live chat and fan engagement features.
Deep Zoom and on-demand media galleries.
Mobile interaction capabilities.
Integrated advertising and sponsorship opportunities.
Scalable architecture built for high-interest sporting events.
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Project Details
Client type
Media and Entertainment
Project duration
12 weeks
Industry
Media & Entertainment
Users
500K+
Launch
2010
Modules Delivered
- Advertisement and Ad Plug-in Integration
- XML Data Feed Integration
- Mobile Talk API
- Match Pulse
- Live Chat API
- Deep Zoom Experience
- On-Demand Gallery
- Player and Team Information
- Interactive Scoreboard and Statistics
- Picture-in-Picture Viewing
- Live Match Streaming
The Impact
500K+
Concurrent Viewers Supported
2
IPL Seasons Streamed
60%
Increase in Fan Engagement
40%
Faster Real-Time Score Updates
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