A multi-platform live streaming solution that combined real-time match intelligence with immersive viewing features to redefine the FIFA World Cup experience for millions of football fans.

Sony MSM wanted to go beyond traditional live streaming by creating a richer and more engaging digital viewing experience for FIFA World Cup audiences. As sports fans increasingly consumed content across multiple devices, there was a growing need for a platform that not only streamed live matches but also delivered real-time statistics, tournament standings, and interactive features without disrupting the viewing experience. The challenge was to build a scalable, high-performance solution capable of delivering a seamless experience across mobile, web, and browser-based platforms during one of the world's largest sporting events.
Our Approach
We built a multi-platform live streaming ecosystem that brought live FIFA World Cup matches, real-time analytics, tournament information, and interactive viewing together in one seamless experience. Supporting 5+ digital platforms, the solution delivered consistent viewing across mobile and web while enabling fans to access statistics, standings, and match insights without leaving the live stream.
Key Highlights
Live FIFA World Cup streaming across mobile and web.
5+ platforms supported, including iOS, Android, HTML5, Flash, and web.
Real-time match statistics and insights alongside live action.
Interactive Picture-in-Picture (PiP) for multitasking while watching.
Seamless cross-device experience across digital platforms.
Scalable architecture built to handle high-traffic sporting events.
Rich interactive content layers designed to increase fan engagement.
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Project Details
Client type
Media & Entertainment
Project duration
4 weeks
Industry
Media & Entertainment
Users
1 million+
Launch
2018
Modules Delivered
- Multi-Platform Execution
- Picture-in-Picture Feature
- Team Standings and Tournament Information
- Real-Time Match Statistics
- Live FIFA World Cup Streaming
The Impact
500,000+
Concurrent Viewers Supported
5+
Digital Platforms Supported
1 million+
Total Fans Reached
99.9%
Uninterrupted Streaming Uptime
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